Welcome to

Shine Chaia

Strategy. CULTURE.

WELLNESS.

 
 
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Shine Chaia is where brand strategy, culture, and wellness meet.

I’m Chaia Raibon, a strategist with 10+ years of experience building culturally relevant, community-driven brand presence across Instagram, TikTok, YouTube, and beyond.

This platform brings together my expertise and love for personal growth to help you think smarter about social and feel better while doing it.

 
 

Brand Strategy

My strategic philosophy is simple: creativity meets clarity, and the audience comes first. I build culturally aware, insight-driven frameworks that turn brands into active participants in the feeds they show up in. Above, I’m sharing one of my favorite examples of showing up both strategically and on-camera on a topic I’m passionate about: Sleep.

 
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Services

 
 

NEED SOCial media help?

Learn more about my social media consulting, keynote speaking, and digital content production services.

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